<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[keyword results for writing for the web]]></title><description><![CDATA[keyword results for writing for the web]]></description><link>https://gateway.bibliocommons.com/v2/libraries/christchurch/rss/search?query=writing%20for%20the%20web&amp;searchType=smart&amp;title=Writing%20for%20the%20web&amp;view=grouped</link><generator>RSS for Node</generator><lastBuildDate>Sat, 10 Oct 2026 20:53:38 GMT</lastBuildDate><item><title><![CDATA[Writing for the Web]]></title><description><![CDATA[With Writing for the Web , you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustrate the key concepts behind writing nonlinear, interactive stories; creating succinct and clear copy; and working compelling images, motion graphics, and sound into your content. Many books offer instruction on how to use software programs to build Web sites, podcasts, and illustrations. But only Writing for the Web explains when and why an author might choose an illustration over a photograph, motion graphics over text, or a slice of Beethoven's Fifth over the sound of a bubbling brook. Focusing on storytelling techniques that work best for digital media, this book describes the essential skills and tools in a Web author's toolbox, including a thorough understanding of grammar and style, a critical eye for photography, and an ear for just the right sound byte for a podcast. This clearly written guide provides a fun and practical approach to Web writing that busy students and writers will be eager to learn and explore. Uses concise, straight-to-the-point style to illustrate techniques for writing sharp and focused Web copy, coupled with compelling visuals and sound Focuses on writing practices and guidelines, with exercises and prompts developed and tested by the author Features clear design, with plenty of pictures and visual elements, and a friendly and knowledgeable voice Take your learning even further with Lynda's companion book: The Web Writer's Toolkit: 365 prompts, collaborative exercises, games, and challenges for effective online content . For more tips, exercises, and suggestions for teachers, check out the book's Web site at www.write4web.com.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1509650</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1509650</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Felder, Lynda]]></dc:creator><pubDate>Tue, 31 Jan 2012 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1509650037</comments><format>EBOOK</format><subtitle>Creating Compelling Web Content Using Words, Pictures and Sound</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Writing For Multimedia And The Web]]></title><link>https://christchurch.bibliocommons.com/v2/record/S37C1749751</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1749751</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[und]]></category><dc:creator><![CDATA[Garrand, Timothy]]></dc:creator><pubDate>Tue, 31 Jan 2006 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1749751037</comments><format>EBOOK</format><subtitle></subtitle><language>und</language><image_url/></item><item><title><![CDATA[Better Business Writing on the Web]]></title><link>https://christchurch.bibliocommons.com/v2/record/S37C1691469</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1691469</guid><category><![CDATA[BK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[McAlpine, Rachel, 1940-]]></dc:creator><pubDate>Wed, 31 Jan 2007 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1691469037</comments><format>BK</format><subtitle>How to Write Fresh, Functional, Findable Documents for Intranets and Web Sites</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Digital Writing]]></title><description><![CDATA[Digital Writing offers a rhetorical framework for writing and analyzing content for social media and the web. In the age of disinformation and hyper-targeted digital advertising, writers and teachers of writing must be prepared to delve into the digital world with a critical and strategic perspective. This book offers an interdisciplinary approach to writing scenarios with insights from classical and contemporary rhetoric, the philosophy of technology, and digital media theory. Special emphases are also placed on preparing for writing, marketing, and communications careers in the digital space, and on ethical issues related to digital and social media.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1304061</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1304061</guid><category><![CDATA[BK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Lawrence, Dan (Professor)]]></dc:creator><pubDate>Mon, 31 Jan 2022 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1304061037</comments><format>BK</format><subtitle>A Guide to Writing for Social Media and the Web</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Content Marketing on The Web]]></title><description><![CDATA[Discover how to write for the web: either for your own brand or as a service that you provide to others. This video will include how to write a blog post, how to write website copy, how to write a persuasive sales script, and how to write SEO articles. The focus will always be on providing value and on understanding the value proposition of the brand that you are writing for. From there, you will look at methods you can use to grab attention, communicate clearly, keep the reader engaged and to encourage an emotional response. You'll cover the importance of content marketing for exposure as well as building trust, and just why writing is in many ways the currency of the web. Content is what brings the vast majority of people to a website. They search Google for content, they return to a website because they enjoyed the content. It is also what sells a product - and simply by improving a sales script, a company can massively increase conversions. Companies that don't understand how to write for the web will therefore be at a massive disadvantage. This is common to see: we all have encountered countless business sites with muddled messages that fail to explain what the company actually does and why the reader should care. What You Will Learn Study methods you can use to increase engagement and grab attention Understand the role of content and content marketing Write content for email, white papers, press releases, and more Who This Video is For Businesses that are currently failing to make a splash with their websites and social media, or that could be doing better. Anyone looking to increase sales of a product, to increase regular visitors to a blog, or to learn a valuable skill they can sell/use to augment a web development business.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1553906</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1553906</guid><category><![CDATA[VIDEO_ONLINE]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Sinicki, Adam]]></dc:creator><pubDate>Thu, 31 Jan 2019 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1553906037</comments><format>VIDEO_ONLINE</format><subtitle>Web Writing for Blogs, Business Sites, Sales Letters, and More</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Content Marketing on the Web]]></title><description><![CDATA[Discover how to write for the web: either for your own brand or as a service that you provide to others. This video will include how to write a blog post, how to write website copy, how to write a persuasive sales script, and how to write SEO articles. The focus will always be on providing value and on understanding the value proposition of the brand that you are writing for. From there, you will look at methods you can use to grab attention, communicate clearly, keep the reader engaged and to encourage an emotional response. You'll cover the importance of content marketing for exposure as well as building trust, and just why writing is in many ways the currency of the web. Content is what brings the vast majority of people to a website. They search Google for content, they return to a website because they enjoyed the content. It is also what sells a product -- and simply by improving a sales script, a company can massively increase conversions. Companies that don't understand how to write for the web will therefore be at a massive disadvantage. This is common to see: we all have encountered countless business sites with muddled messages that fail to explain what the company actually does and why the reader should care. What You Will Learn: Study methods you can use to increase engagement and grab attention. Understand the role of content and content marketing. Write content for email, white papers, press releases, and more Who This Video is For: Businesses that are currently failing to make a splash with their websites and social media, or that could be doing better. Anyone looking to increase sales of a product, to increase regular visitors to a blog, or to learn a valuable skill they can sell/use to augment a web development business.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1747250</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1747250</guid><category><![CDATA[BK]]></category><category><![CDATA[eng]]></category><pubDate>Thu, 31 Jan 2019 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1747250037</comments><format>BK</format><subtitle>Web Writing for Blogs, Business Sites, Sales Letters, and More</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Nicely Said]]></title><description><![CDATA["Whether you're new to web writing, or you're a professional writer looking to deepen your skills, this book is for you. You'll learn how to write web copy that addresses your readers' needs and supports your business goals ... Topics include: write marketing copy, interface flows, blog posts, legal policies, and emails; develop behind-the-scenes documents like mission statements, survey questions, and project briefs; find your voice and adapt your tone for the situation; build trust and foster relationships with readers; make a simple style guide."--Publisher's description]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1518127</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1518127</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Fenton, Nicole]]></dc:creator><pubDate>Fri, 31 Jan 2014 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1518127037</comments><format>EBOOK</format><subtitle>Writing for the Web With Style and Purpose</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Writing for Interaction]]></title><description><![CDATA[Writing for Interaction focuses on the art of creating the information experience as it appears within software and web applications, specifically in the form of user interface text. It also provides strategies for ensuring a consistent, positive information experience across a variety of delivery mechanisms, such as online help and social media. Throughout this book, you'll learn simple techniques for writing consistent text with the right tone, how to select content delivery mechanisms, and how straightforward, clear layouts contribute to your customers ability to interac.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1514343</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1514343</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Lior, Linda Newman]]></dc:creator><pubDate>Thu, 31 Jan 2013 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1514343037</comments><format>EBOOK</format><subtitle>Crafting the Information Experience for Web and Software Apps</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Hot Text : Web Writing That Works]]></title><description><![CDATA[Attention, Web writers! This book will show you how to craft prose that grabs your guests' attention, changes their attitudes, and convinces them to act. You'll learn how to make your style fast, tight, and scannable. You'll cook up links that people love to click, menus that mean something, and pages of text that search engines rank high. You'll learn how to write great Web help, FAQs, responses to customers, marketing copy, press releases, news articles, e-mail newsletters, Webzine raves, or your own Web resume. Case studies show real-life examples you can follow. No matter what you write on the Web, you'll see how to personalize, build communities, and burst out of the conventional with your own honest style.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1536111</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1536111</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Price, Jonathan]]></dc:creator><pubDate>Thu, 31 Jan 2002 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1536111037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Eye Tracking in User Experience Design]]></title><description><![CDATA[Eye Tracking for User Experience Design explores the many applications of eye tracking to better understand how users view and interact with technology. Ten leading experts in eye tracking discuss how they have taken advantage of this new technology to understand, design, and evaluate user experience. Real-world stories are included from these experts who have used eye tracking during the design and development of products ranging from information websites to immersive games. They also explore recent advances in the technology which tracks how users interact with mobile devices, large-screen displays and video game consoles. Methods for combining eye tracking with other research techniques for a more holistic understanding of the user experience are discussed. This is an invaluable resource to those who want to learn how eye tracking can be used to better understand and design for their users. Includes highly relevant examples and information for those who perform user research and design interactive experiencesWritten by numerous experts in user experience and eye tracking. Highly relevant to anyone interested in eye tracking & UX design Features contemporary eye tracking research emphasizing the latest uses of eye tracking technology in the user experience industry.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1517482</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1517482</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Bergstrom, Jennifer Romano]]></dc:creator><pubDate>Fri, 31 Jan 2014 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1517482037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Web Marketing All-in-one for Dummies]]></title><description><![CDATA[If your business, organization, or association needs to reach people who use computers for shopping, browsing the Internet, or interacting with others, you need Web marketing. And if you need Web marketing, you need this book. Here are some reasons why. Successful Web marketing requires you to place and maintain your messages on multiple Internet mediums because your prospects and customers use those same Internet mediums to help them look for products and services. You don't have to be a technical expert to reap the rewards of Web marketing, but you do need to understand how people behave when they fire up their Internet browser, e-mail program, or mobile phone; that way, your marketing messages are always top-of-mind when customers are ready to make a purchase. This book is really eight minibooks, each covering a topic related to Web marketing. Each minibook covers a topic in its entirety, so each is a concise -- yet comprehensive -- path to learn about the Web marketing topics you need to know about.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1508740</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1508740</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Arnold, John, 1972-]]></dc:creator><pubDate>Sat, 31 Jan 2009 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1508740037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Professional Excel Development]]></title><description><![CDATA[Finally, there's a book that treats Excel as the powerful development platform it really is, and covers every facet of developing commercial-quality Excel applications. This is not a book for beginners. Writing for professional developers and true Excel experts, the authors share insider's knowledge they've acquired building Excel applications for many of the world's largest companies-including Microsoft. Professional Excel Development demonstrates how to get the utmost from Excel, addressing everything from application architectures through worksheet and userform design, charting, debugging, error handling and optimizing performance. Along the way, the authors offer best practices for every type of Excel development, from building add-ins through interacting with XML Web services. Coverage includes Building add-ins to provide new Excel functions Designing effective worksheets, userforms and other user interface elements Leveraging Excel's powerful data analysis features Creating sophisticated custom charts Handling errors, debugging applications and optimizing performance Using class modules and interfaces to create custom objects Understanding Windows API calls: when to use them, and how to modify them Adding worksheet functions with C-based XLLs Programming with databases Controlling external applications from Excel Integrating with Visual Basic 6, VB.NET and Visual Studio Tools for Office Using XML to import and export data and communicate with Web services Providing help, securing, packaging and distributing The accompanying CD-ROM contains the book's sample timesheet application at every stage of construction, with detailed code comments. It also includes many examples of the concepts introduced in each chapter and a collection of the authors' Excel development utilities. © Copyright Pearson Education. All rights reserved.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1497827</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1497827</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Bullen, Stephen]]></dc:creator><pubDate>Mon, 31 Jan 2005 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1497827037</comments><format>EBOOK</format><subtitle>The Definitive Guide to Developing Applications Using Microsoft Excel and VBA</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[VBA and Macros for Microsoft Excel]]></title><description><![CDATA[Everyone is looking for ways to save money these days. That can be hard to do for businesses that have complex needs, such as custom software applications. However, VBA and Macros for Microsoft Excel can teach you ways to customize pre-existing software to meet your specific needs. A variety of topics are covered that are sure to give you a solid knowledge of the VBA language. Event programming, user forms, carts, pivot tables, multi-dimensional arrays and Web queries are just a few of the areas you will learn about in this book. Written by the principal behind the leading Excel Web site, www.mrexcel.com, this book is sure to save you time and money!]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1497892</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1497892</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Jelen, Bill]]></dc:creator><pubDate>Sat, 31 Jan 2004 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1497892037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[PHP and PostgreSQL]]></title><description><![CDATA[Sams¿ PHP and MySQL Web Development , by Luke Welling and Laura Thomson, showed that there is a strong demand for books that describe how to use PHP together with a specific open-source database to develop Web applications. While MySQL is very popular, PostgreSQL is widely considered to be the more powerful of the two open-source databases. And PostgreSQL is rapidly gaining market share large organizations are beginning to use PostgreSQL instead of Oracle; the demand for PostgreSQL training and support has increased by some accounts 50% in the last six months; and Web hosting services increasingly offer PostgreSQL along with MySQL. PHP and PostgreSQL Advanced Web Programming focuses on the specific needs of a PostgreSQL developer and will detail how to make use of PostgreSQL¿s unique, advanced features to develop high-availability, fail-safe Web applications with PHP and PostgreSQL.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1749801</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1749801</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Geschwinde, Ewald]]></dc:creator><pubDate>Thu, 31 Jan 2002 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1749801037</comments><format>EBOOK</format><subtitle>Advanced Web Programming</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Writing A Web Application With Flask]]></title><description><![CDATA[Anyone who has looked at Flask has seen the classic "Hello World" example application, but here, Doug takes a different approach. He presents a better starting point framework that does allow for growth. He also includes using Flask Blueprints as a way to "namespace" that growth and shows how the Flask tools can help developers build applications faster.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1490884</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1490884</guid><category><![CDATA[VIDEO_ONLINE]]></category><category><![CDATA[eng]]></category><pubDate>Sun, 31 Jan 2021 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1490884037</comments><format>VIDEO_ONLINE</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Writing Great Web Site Content]]></title><description><![CDATA["This Element is an excerpt from 'The truth about the new rules of business writing' by Natalie Canavor and Claire Meirowitz. Create effective Web sites and content: Six utterly crucial points you must know before you start! On the Web, good writing reflects how people use sites: they're viewers or users-not readers."--Resource description page]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1503821</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1503821</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Canavor, Natalie, 1942-]]></dc:creator><pubDate>Sun, 31 Jan 2010 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1503821037</comments><format>EBOOK</format><subtitle>(because Reading on A Screen Is Different Than on Paper)</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Lumen Programmers Guide]]></title><description><![CDATA[Learn to write test-driven microservices, REST APIs, and web service APIs with PHP using the Lumen micro-framework, from the now popular Laravel family. This book shows you how testing APIs can help you write bullet-proof web application services and microservices. In the Lumen Programming Guide you will learn how to use Lumen?a micro-framework by Laravel?to write bullet-proof APIs. Lumen helps you write productive, maintainable APIs using modern application design. You will learn how to write fully-tested APIs and understand essential Lumen concepts used to build a solid foundation for writing API projects, along with the following important features: Maintain your API's database structure through built-in database migrations Write tests with factory data in a test database Respond with consistent data output in JSON Deal with PHP exceptions by using JSON responses Create, read, update, and delete REST resources Represent model associations in API responses Build a solid foundation for writing tests with PHPUnit and Mockery Validate data.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1525193</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1525193</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Redmond, Paul]]></dc:creator><pubDate>Sun, 31 Jan 2016 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1525193037</comments><format>EBOOK</format><subtitle>Writing PHP Microservices, REST and Web Service APIs</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Web Words That Work]]></title><description><![CDATA[Write great search-optimized, customer-optimized web copy! (No experience? No problem!) Need to put together a website? Or post to your company's Facebook page? Or write a great Google AdWords ad? You know it's important. Your image is at stake. Maybe a lot of money, too. But you're not a professional web copywriter. Where do you start? Right here. Million-selling author Michael Miller will teach you, show you, guide you - even if you've never done it before! Think you can't write? Hate to write? Forget school: Here are all the professional-quality online copywriting tips and tricks you need right now. Miller will help you find your voice, organize your message, use links, get great search results, and a whole lot more. Best of all, you'll learn how to grab hold of people in seconds - because that's all the time you've got! The perfect web copywriting guide for every entrepreneur, small businessperson, blogger, and website owner; Keep it short, keep it simple!; Think like your readers, fire them up, and get them to act!; Write text that search engines and humans will both love; Be absolutely clear! Squeeze all the confusion out of your content; Make sure you know just enough grammar and punctuation; Combine text and visuals to make them both work better; Choose the right delivery formats; Integrate your copy into an existing web page design; Work well with web designers and developers Detailed, expert guidance for writing; Web pages; Online articles; Blog posts; Social media updates; Web ads; Email promos & newsletters; Online press releases; Online help & FAQs; Smartphone & tablet content; Web interfaces Michael Miller has written 100+ non-fiction books, including The Ultimate Web Marketing Guide; B2B Digital Marketing; Using Google® AdWords and AdSense; Using Google® Search; The Complete Idiot's Guide to Search Engine Optimization; Sams Teach Yourself Google Analytics in 10 Minutes; and Facebook for Grown-Ups. Miller's books have sold more than one million copies worldwide. He has earned a reputation for clearly explaining technical subjects to non-technical readers, and offering exceptionally useful real-world advice on complex topics.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1512436</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1512436</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Miller, Michael, 1958-]]></dc:creator><pubDate>Tue, 31 Jan 2012 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1512436037</comments><format>EBOOK</format><subtitle>Writing Online Copy That Sells</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Letting Go of the Words]]></title><description><![CDATA[On the web, whether on the job or at home, we usually want to grab information and use it quickly. We go to the web to get answers to questions or to complete tasks to gather information, reading only what we need. We are all too busy to read much on the web. This book helps you write successfully for web users. It offers strategy, process, and tactics for creating or revising content for the web. It helps you plan, organize, write, design, and test web content that will make web users come back again and again to your site. Learn how to create usable and useful content for the web from the master. The author has taught and mentored hundreds of writers, information designers, and content owners in the principles and secrets of creating web information that is easy to scan, easy to read, and easy to use. This book will help anyone creating web content do it better.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1501393</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1501393</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Redish, Janice]]></dc:creator><pubDate>Wed, 31 Jan 2007 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1501393037</comments><format>EBOOK</format><subtitle>Writing Web Content That Works</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Technology Entrepreneurship]]></title><description><![CDATA[The focus of this book is on technology ventures - how they start, operate, and sometimes exit profitably. In short, it covers all the elements required to launch a successful technology company, including discussion of cutting-edge trends such as ""entrepreneurial method"" and ""lean startup, "" emphasis on the ideation process and development of an effective business plan, coverage of product and market development, intellectual property, structuring your venture, raising capital, sales and marketing, people management, and even strategies for exiting your venture]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1519207</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1519207</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Duening, Thomas N.]]></dc:creator><pubDate>Sat, 31 Jan 2015 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1519207037</comments><format>EBOOK</format><subtitle>Taking Innovation to the Marketplace</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Extending SSIS With .NET Scripting]]></title><description><![CDATA[Extending SSIS with .NET Scripting is a timeless and comprehensive scripting toolkit for SQL Server Integration Services to solve a wide array of everyday problems that SSIS developers encounter. The detailed explanation of the Script Task and Script Component foundations helps you develop your own scripting solutions, but this book also shows a broad arsenal of readymade and well-documented scripting solutions for common problems. All examples are in both C# and VB.NET, and work for all current versions of SSIS. SSIS is one of the leading ETL, Data Consolidation, and Data Transformation tools in today's market. SSIS is used by ETL Developers, DBAs and Data Analysts to transform data as required for different ETL processes. There are many built-in components and tasks to help developers to perform actions. For example, there are tasks for sending and receiving files through FTP, sending an email, and for accessing a wide range of database management systems. Yet there are times when developers require a task or component that does not exist and it would make their life much easier if they could create that task or component, and that is what this book it is about. It shows how to write .NET scripts and use the powerful Microsoft .NET library to implement new functionality as needed. Provides a timeless scripting toolkit for all current SSIS versions Gives a comprehensive explanation of scripting in SSIS Offers a wide array of readymade examples for everyday problems.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1522719</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1522719</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Rossum, Joost van]]></dc:creator><pubDate>Sat, 31 Jan 2015 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1522719037</comments><format>EBOOK</format><subtitle>A Toolkit for SQL Server Integration Services</subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Power Query for Power BI and Excel]]></title><description><![CDATA[This book is a practical guide to Power Query (part of the Microsoft Power BI suite) which automates the process of getting data into Excel. Topics covered include: importing data from sources including relational databases, text files, web pages, Excel workbooks, Facebook, Windows Azure Marketplace, Wikipedia, and OData feeds; building repeatable processes to filter, clean, aggregate, and transform data; loading data into an Excel table or directly into the Excel 2013 Data Model; writing complex expressions in Power Query's M expression language; sharing queries and their data with other users; and positioning data for further analysis using Power View, Power Map, Power Pivot, and the rest of Microsoft's Power BI suite. This book is for readers interested in business intelligence from data analysis.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1518486</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1518486</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Webb, Chris, 1975-]]></dc:creator><pubDate>Fri, 31 Jan 2014 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1518486037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Learn Cocoa Touch for IOS]]></title><description><![CDATA[The Cocoa Touch frameworks and APIs are powerful tools for creating native iOS apps, and they're free with Xcode, Apple's development environment. If you've already gotten your feet wet with Objective-C, and you're ready to learn more about iOS development, then Learn Cocoa Touch for iOS is the book for you. You'll learn on the job - building cool apps as you read through the book that will teach you what you need to know to use Cocoa Touch and prepare you for creating your own apps. Learn Cocoa Touch for iOS shows you how to use frameworks like MapKit, Twitter, and MediaPlayer. You'll also learn about hardware APIs so you can get the most out of your accelerometer, camera, and more. You'll even learn about more advanced features like Grand Central Dispatch. A home inventory management system A live-updating Twitter client A photo browser with an animated slideshow If you're ready for the next step toward becoming a Cocoa Touch master, this is the book for you.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1511034</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1511034</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Kelley, Jeff, 1986-]]></dc:creator><pubDate>Tue, 31 Jan 2012 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1511034037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Professional ASP.NET MVC 4]]></title><description><![CDATA[An outstanding author team presents the ultimate Wrox guide to ASP.NET MVC 4 Microsoft insiders join giants of the software development community to offer this in-depth guide to ASP.NET MVC, an essential web development technology. Experienced .NET and ASP.NET developers will find all the important information they need to build dynamic, data-driven websites with ASP.NET and the newest release of Microsoft's Model-View-Controller technology. Featuring step-by-step guidance and lots of code samples, this guide gets you started and moves all the way to advanced topics, using plenty of examples.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1511602</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1511602</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Galloway, Jon]]></dc:creator><pubDate>Tue, 31 Jan 2012 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1511602037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item><item><title><![CDATA[Pro JavaScript for Web Apps]]></title><description><![CDATA[JavaScript is the engine behind every web app, and a solid knowledge of it is essential for all modern web developers. Pro JavaScript for Web Apps gives you all of the information that you need to create professional, optimized, and efficient JavaScript applications that will run across all devices. It takes you through all aspects of modern JavaScript application creation, showing you how to combine JavaScript with the new features of HTML5 and CSS3 to make the most of the new web technologies. The focus of the book is on creating professional web applications, ensuring that your app provides the best experience for your users, with smooth and responsive control and feedback and an intuitive and optimized interface. You will learn how to take a basic application and bring it up to a professional level while making sure that it remains bullet-proof and bug free. Pro JavaScript for Web Apps will also enhance your development workflow using jQuery to streamline the process and freeing you to spend more time on the important parts of your app while the framework deals with the mundanity. The best app experiences are a combination of a beautiful idea with flawless execution. If you have the ideas, Pro JavaScript for Web Apps will help you craft them into a phenomenal app.]]></description><link>https://christchurch.bibliocommons.com/v2/record/S37C1511084</link><guid isPermaLink="true">https://christchurch.bibliocommons.com/v2/record/S37C1511084</guid><category><![CDATA[EBOOK]]></category><category><![CDATA[eng]]></category><dc:creator><![CDATA[Freeman, Adam, 1972-]]></dc:creator><pubDate>Tue, 31 Jan 2012 00:00:00 GMT</pubDate><comments>https://christchurch.bibliocommons.com/item/comment/1511084037</comments><format>EBOOK</format><subtitle></subtitle><language>eng</language><image_url/></item></channel></rss>